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About publicity and promotion

Trusted, Small-Scale PR with a Personal Touch

Are you an independent booking agency, producer, singer-songwriter, or band looking for a dedicated partner in publicity and promotion? JohTheMa PROMOTIONS, based in the Netherlands, may be exactly what you’re searching for.

Our Focus

JohTheMa PROMOTIONS specializes in supporting national and international independent singer-songwriters and bands within Alt-Country, Americana, Roots Rock, Blues, Soul, and Folk-Rock. We also work closely with independent record labels representing artists in these genres, helping them break into the Benelux scene.

We believe in good music, exciting live shows, and cultural events that deserve to be heard. Our philosophy is straightforward: quality over quantity, genuine enthusiasm, and a personal touch. By working with only a limited number of campaigns at a time, we ensure every project receives our full attention.

About JohTheMa

JohTheMa PROMOTIONS is run by Jan Janssen (JJ)—a results-driven innovator with a proven track record in managing large, complex projects in industrial and technical fields. JJ is known for being an honest communicator, a motivator, and a creative thinker who not only defines goals but achieves them.

In addition to running JohTheMa PROMOTIONS, JJ is the founder and editor of Real Roots Café, an influential online music blog that amplifies the voices of independent musicians worldwide.

Publicity & Promotion

Are you unsure if your current strategy is effective? Wondering whether it’s time to create a stronger plan?

JohTheMa PROMOTIONS offers tailor-made publicity and promotion campaigns across print, online, and radio in the Benelux. Every campaign is uniquely designed in collaboration with the artist, management, or label to ensure the best possible impact.

We provide:

  • Features in print and online magazines
  • Blog coverage
  • Airplay on local, regional, and national radio stations
  • Personalized and transparent campaign management

Above all, we stand by the music we promote. We work only with artists whose music is high-quality, authentic, and innovative. Before taking on a project, we carefully listen to and evaluate your work—so please share your links via Spotify, YouTube, or your EPK.

Ready to Rise Above the Radar?

If you’re looking for trusted, small-scale PR with passion, precision, and heart, JohTheMa PROMOTIONS is ready to help. Let’s get your music heard.